Module 1: The Business Foundation

The success of every business, regardless of what type of business you’re in, requires a thought-out plan of execution. In this module, discover the exact blueprint and scaling up strategies Fred Lam used for the following business objectives to see below. These are proven, brilliantly strategized frameworks for you to easily replicate for the business and industry that you’re in. 

Module 2: The Growth Mindset

Cultivate a growth mindset for media buying success. In this module, Fred Lam debunks digital marketing misconceptions that lead to common campaign pitfalls. View the art of media buying in a whole new light to radically improve your advertising success.

Module 3: The Traffic Execution

Join Fred Lam LIVE in an 8-Week accelerated interactive training all about tactical media buying strategies. Learn step-by-step on how to run results-driven campaigns on Google, Facebook, YouTube, and more. Ask questions and apply practical optimization tactics to scale up your campaigns!

Module 4: The Big Data

Conducting ad campaigns is fairly easy with the proper training but do you know what to do with the data generated? In this module, learn to analyze big data and let them tell you want to do with your advertising campaigns. At the end of the day, the success of media buying drills down to the numbers so it is crucial to understand metrics that matter and optimize accordingly.