Joanna Wiebe – The Conversion Copywriting Workshop

Joanna Wiebe – The Conversion Copywriting Workshop

Sale page : Joanna Wiebe – The Conversion Copywriting Workshop

With a strong emphasis on finding and organizing your messages before you begin writing, this conversion copywriting workshop will help you not only write better copy but think like a copywriter in everything you do. Discover the words to use to speak directly to a single reader. See how to make sense of those words and messages. And get the tips and techniques you need to turn good messages into great copy.

Plus, because this is a recording of a live workshop, you’ll see how others struggle with copy. And you’ll watch as the original conversion copywriter Joanna Wiebe coaches copywriters through their challenges.

The Curriculum

 

The Workshop

Start

Start by identifying the “stage of awareness” of your prospect (31:53)

Start

With the stage of awareness in mind, apply the Rule of One (25:35)

Start

Part 1: Find your messages (31:59)

Start

Part 2: Find your messages (16:15)

Start

Part 3: Find your messages (50:09)

Start

Part 4: Find your messages (48:47)

Start

How to phrase your messages (25:06)

Start

Optimize the elements (25:04)

Start

Finish by editing in the awesome (21:21)

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